Their aesthetic is clearly Swedish, but undoubtedly their own:
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Saturday, September 29, 2012
10 Swedish Designers
Textiles and products by '10 Swedish Designers' have been catching my eye here and there over the past couple of months in the pages of interior and lifestyle magazines I pine over so regularly. I discovered they started out in the 70s as '10-gruppen'; a textile design collective interested in having control over the entire process, from the preliminary sketch to the printed textile.
Their aesthetic is clearly Swedish, but undoubtedly their own:
Their aesthetic is clearly Swedish, but undoubtedly their own:
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